When creating infographics for financial processes and strategies, the real objective was to break down these esoteric concepts – something I, myself, didn't grasp – and present them in a visually interesting way to people who are way smarter than me. It had to start with wrapping my head around the subject matter. Working with Ovis and its clients challenged me not only creatively but intellectually to familiarize myself with and understand the content on a fundamental level.